Who we are
Sage Homes is England’s largest provider of newly built affordable housing for five years running. We’ve delivered over 20,000 new affordable homes in under eight years. We’re here to provide affordable housing for those most in need, offering both rental and shared ownership options and delivering top‑rated customer service.
Our purpose
The constant pursuit of homes people love
When people have a place to call home, they take pride in it and cherish it.
At Sage we strive to get it right – every time, for every customer. Helping them to have long term security, put down roots in their community, and fall in love with where they live.
Our mission
We strive to provide the best affordable homes with the best customer support
We’re building the best large portfolio of new affordable homes in the country. Their energy efficiency and specification are designed to provide the best possible foundation for our customers.
This is backed by the best customer support, driven by empathy and the ambition to continually improve.
Our ethos
A unique mix of ambition and empathy
At Sage, ambition drives us to aim high, go the extra mile and deliver our best.
But ambition alone isn’t enough. It needs to be balanced with empathy. That means truly listening to, and caring about, our customers and colleagues. Because when ambition and empathy come together, we are truly at our best.
Where our homes are
We manage homes across England, with most located in and around the key regions shown on the map. Across all completed homes and those currently in the pipeline, we have:
- Rental: 13,996 (57%)
- Shared ownership: 10,001 (43%)
We have delivered more than 20,000 homes to date*:
- Rental: 11,882**
- Shared ownership: 9,207**
*At 30 March 2025
**Includes homes sold to other Registered Providers
You can learn more by reading our full Corporate Plan 2026 - 2030 here.